Waterwise and Ideal Standard have launched an annual water efficiency tracker survey, the aim of which was to collect data on the water efficiency behaviours in the home annually. The data from the second tracker survey which has a nationally representative sample of over 2000 respondents from across the UK, has been summarised in a Water Saving Report and is now available (click here)

Findings include:

14% of GB (Great British) adults that pay for their water via a fixed rate bill don’t take any actions to specifically reduce their water usage. This reduces to 6% among GB adults with a water meter.

Of the GB adults who take actions to reduce their water usage, 82% of those with a water meter reduce their water usage in order to save money, whilst only 30% of those with a fixed rate bill reduce their water for the same reason. And much more Click here.