Over recent years, there has been rising concern that tiny particles known as microplastics are showing up basically everywhere on Earth, from polar ice to soil, drinking water and food. Formed when plastics break down into progressively smaller bits, these particles are being consumed by humans and other creatures, with unknown potential health and ecosystem […]

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Restrictions should be put on bottled water advertising and a 10p tax should be added to shrink-wrapped packs to curb the UK’s 10m bottle-a-day habit, according to campaigners hoping to tackle the plastic pollution crisis. In a policy paper produced by the consultancy Retail Economics, Brita said market sales of bottled water had grown to […]

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Despite tap water being freely available and safe in many countries, bottled water is widely consumed around the world. This has negative effects on the environment, including water wastage and pollution. This study assessed beliefs about purchasing bottled water and tested three strategies to change behaviour, showing that combining persuasive information and social pressure can […]

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Despite tap water being freely available and safe in many countries, bottled water is widely consumed around the world. This has negative effects on the environment, including water wastage and pollution. This study assessed beliefs about purchasing bottled water and tested three strategies to change behaviour, showing that combining persuasive information and social pressure can […]

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