“Messaging matters: A systematic review of the conservation messaging literature”: Changing human behaviour and attitudes are key to conserving global biodiversity. Despite evidence from other disciplines that strategic messaging can influence behaviour and attitudes, it remains unclear how to best design messages to benefit biodiversity. We conducted a systematic literature review to investigate the status […]

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Communicating Climate impacts through adaptation About the Women’s Institute and their Climate Ambassadors The National Federation of Women’s Institutes (NFWI, www.theWI.org.uk) is an educational, social, nonparty political and non-sectarian organisation. Founded in 1915, the NFWI is the largest voluntary women’s membership organisation in the UK with some 220,000 members in over 6,300 Institutes across England, […]

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Communication: Carbon Farming –   To celebrate World Wetlands Day Natural England have made a great science mockumentary of a future where peatbogs are managed as “carbon farms”.  You need different ways to communicate to different audiences See: https://www.youtube.com/watch?v=KAPGQ1wEJ08&feature=youtu.be How understanding values creates better conversations on climate change  Although this blog focusses on SMEs essentially the same problem applies as […]

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Carbon Brief: ‘The BBC, one of the world’s largest and most respected news organisations, has issued formal guidance to its journalists on how to report climate change. Carbon Brief has obtained the internal four-page “crib sheet” sent yesterday to BBC journalists via an email from Fran Unsworth, the BBC’s director of news and current affairs. […]

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